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Selling By the Numbers
 


Understanding The NAPA AutoCare Financial Profile: The NAPA AutoCare Financial Profile is one of the most powerful analytical tools in the industry today. It is important to understand it thoroughly and be able to explain it to your customers. Learn the traits of the most successful shop owners: Where they spend their time and money. Attendees will learn how to produce an annual and monthly budget for their customers in less than an hour.

Learn to use existing NAPA tools that will get their customers in the top 25% in terms of net profit. As an example a 10% increase in efficiency (six recovered minutes an hour) will improve Labor Gross Profit over 7% without raising prices or buying for less. The NAPA Salesperson will provide the solutions to recovering the 6 minutes. You will become the business partner that shop owners look for and the person who can identify strengths and weaknesses in a shop plus provide real world solutions.

Improve Loyalty between shop owners and NAPA OSS: The first step in any long term customer /supplier relationship is that the supplier have empathy and an understanding of the customers needs. Accountants can not help your customers, They are score keepers and financial historians by design. Computers can’t tell whether a shop is profitable or not. Ex 40% of a $2.00 part is 80 cents only 30% of a $4.00 part is $1.20. You can’t save a service business by cutting expenses because most are fixed. If one reduces wages, and it affects service, it is a predictable result that the business will lose sales. Every service business is in the same situation. The only long term solution is to increase revenue... This is where NAPA OSS distinguish themselves from all other suppliers!

Labor Factory One: The basic fundamentals of Factory Efficiency and how repair shops make money. You will get preprinted forms with written formulas showing how to calculate shop efficiency. A 5% increase in Factory Efficiency will require a repair shop to purchase and additional $1,200 per month in parts while increasing their profit over $2,700 per month or $900 profit per technician per month. Each sales person will have pre-printed forms with formulas proving that a 5% increase in efficiency ( 3 minutes on a vehicle) is more profitable to a repair shop than buying parts 25% cheaper. Customer objections will be discussed and role played. Each attendee will receive written answers to comments like “Improving Factory Efficiency is great in theory but you’re assuming I have vehicles lined up to work on all the time.”

How the NAPA OSS person will make a shop 5% more efficient: The single biggest killer of efficiency for a shop owner or technician is waiting for parts. Did you know that a 10 minute Quick Lube operation would go bankrupt
with free parts and 20 minute deliveries? Your customers aren’t getting either. Learn how to make your customer 5% more efficient by stocking a manicured and balanced inventory. You will have printed answers and formulas to easily determine the min & max inventory a shop should stock. The proven concepts will be backed up with formulas and unshakable facts which you will be able to demonstrate quickly and easily to any shop owner. You will have answers at your finger tips to customer questions and objections. At the end of this section there will be class exercises and role play.

As a benefit of teaching shops how to become more efficient by stocking inventory, NAPA stores will reduce delivery expense, improve delivery times and increase sales at the same time. Come and see how!


Enroll today - you will never service your customers the same way again!

TO ATTEND:
CALL YOUR NAPA DC TODAY.
TIME REQUIRED: ONE DAY - 8:30 AM - 4:00 PM
Materials: Supplied Manual and Calculator
Bring with you: Your NAPA AutoCare Financial Profile
Fee: $249.00
Class size: 40 people

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